Q: When and where is The Blue Light Show taking place?
A: The Blue Light Show will be held on the 1st & 2nd of July 2026 at the iconic Olympia London, one of the capital’s most accessible and central venues.
Q: Who should attend The Blue Light Show?
A: The event is designed for visitors who are working across the emergency services, including personnel from the police, fire & rescue, ambulance, coastguard, mountain rescue, and voluntary sector. It’s particularly valuable for senior decision-makers, procurement professionals, operational leaders, training leads, and frontline responders.
Q: Is there a cost to attend?
A: No – it’s completely free to attend! Registration is required to secure your pass and gain access to all conference sessions, features, and exhibition areas.
Q: What can I expect from the event?
A: Attendees can look forward to:
- 130+ exhibitors showcasing the latest in equipment, technology, and services
- 80+ CPD-accredited conference sessions tackling leadership, mental health, operational response, and interoperability
- Live demo zones, including extrication, rescue at height, and emergency medical techniques
- Networking zones designed to connect you with peers, innovators, and partners
Q: How do I register?
A: Visit www.bluelight.show and click “Register to Attend”. You’ll receive a confirmation email with your free digital ticket.
Q: How do I get to Olympia London?
A: Olympia London is easily accessible by London Overground, Underground (Kensington Olympia, West Kensington, and Hammersmith stations), bus and car. Full travel details are available on the venue’s website.
Q: Can I attend both days?
A: Absolutely. Your pass grants you access to both days, so you can take full advantage of all the content, features, and networking opportunities.
Q: What are the on-site activities?
Food and Drink: Yes, there are multiple cafés and food outlets within the venue offering a range of refreshments throughout the day.
Banking Facilities: Several banks have branches near Olympia London, with Lloyds Bank having a branch in Kensington High Street and another at 113-117 Oxford Street. Additionally, there's a Metro Bank near Earls Court station, which is a short walk from Olympia.
Business Services: Printing and photocopying is available via the venue Management Offices.
Car Park - Exhibitors can pre-pay for parking from 3 months before the show live dates up to midnight the day before the show. Please use this link to pre-book https://events.olympia.london/visiting/parking/book-parking .
Cloakrooms - Cloakrooms are located in the foyer of the National Hall and inside the Grand Hall.
Evacuation - If evacuation is necessary, you will hear the following announcement: “ATTENTION PLEASE. ATTENTION PLEASE. HERE IS AN IMPORTANT ANNOUNCEMENT. IT IS NECESSARY TO ASK EVERYONE TO LEAVE THE BUILDING. PLEASE MAKE YOUR WAY CALMLY TO THE NEAREST EXIT.”
Food and Refreshments - Hot and cold food catering can be found throughout the exhibition hall.
Lost Property - If you have lost any items please contract member of our Security Team. Any property not collected at the end of the show will be handed to the venue and kept for one month after the show.
Post Office - The closest post office to Olympia is Olympia Post Office, located at 8-10 North End Road, West Kensington, London, W14 0SH. This branch has Royal Mail and Parcelforce Worldwide services, along with other postal services and banking options.
Sales Office/Organisers Office - Come and see the SHW/Blue Light Show Team on the Sales Lounge located on the crossover between the two shows to discuss exhibiting at our future events.
Security - Badges will be searched when entering the venue. For security reasons, please wear your badge at all times.
Toilets - See the venue floor plans for the location of cloakrooms and accessible toilets. All separate, accessible toilet facilities are unisex. There are also modified cubicles within the gents and ladies toilets.
WiFi - Olympia offers free WiFi for all visitors to the venue.
Q: Who is organising The Blue Light Show?
A: The Blue Light Show is organised by What Else Events Ltd, the award-winning team behind Safety, Health & Wellbeing Live and Fire Safety Live.